White Coat is a poem created by Dr. TJ that vividly describes the discrimination he faced as a black doctor. And though there are comical highlights, the poem leaves you breathless with the powerful imagery evoked through the clever analogies and symbolisms.
Overview
Third Avenue Studios worked with Dr TJ Shaw, a poet and actual practicing physician, to add an engaging visual element to his powerful poetry. This creative collaboration incorporated creative filming techniques as well as custom-made music composed by Sancho And Morin.
Making Magic
Clients are bewildered with our proficiency. It seems magical how we can take simple programs and consumer cameras and produce beautiful creative pieces. But we don’t do this for show. Our proficiency allows us to cater to clients who are on a budget but needs something that feels high end and polished.
Behind the Scenes (BTS)
For client’s who are comfortable, we love to document the journey and candid moments, especially when we have to get extra creative. We often use these raw moments for social media to add extra hype and awareness to the project by giving behind the scenes peek to creative shots and processes we used.